Consumers around the world are feeling the impactof risingfood and energy prices. As we move from theshadow of the pandemic and the cost of-living crisis beginsto take hold, new pressures are impacting consumerdecisions about where and when they shop and whatthey buy.
This report is the second in ourannual research series thatexamines evolving consumer behaviors. In the first reportof this series, we explored the impact of the differentcharacteristics of products and services on consumers’buying decisions. We also explored consumer trends inrelation to delivery and fulfilment and direct-to-consumermodels, including buying directy from brands.
In this year’s report, we examine the aforementioned
trends, and also explore newly emerging, but nonethelessimportant themes. Critically, we explore how consumershave changed their decision-making and purchasing
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